You have a long day of work ahead and the medications you need to pick up at the pharmacy will have to wait. This situation that happens to all of us was the spark that led Alberto Santiago to create Entregameds,…
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Maybe you have heard about business coaching, but you weren’t sure how a professional in that field could help you maximize the development of your company, whether you have a startup or one that is farther…
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By Popular, in collaboration with Foundation for Puerto Rico Thousands of companies around the world are benefiting from the tools offered by the Internet, using web pages to sell their products, promote…
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Puerto Rican consumers recognize the quality of local products and are motivated to buy them even though they cost a little more, according to a recent market study. If you are the owner of a small or…
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Knowing your customers well and providing the best service by understanding their needs and exceeding their expectations is the key to the growth of a business, company or a country. Listening to their…
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By Enrique I. Martel Learn how to use social media to positively influence your business’ image and reputation. We are past the question of when. The question for your business is how. In Puerto Rico,…
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Learn what you can do to improve your sales The field of sales has evolved and become more specialized. From the appearance and projection to knowledge and strategies, a salesperson is put to test every…
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Social media has become an obligatory tool for marketing products and services. But to make a genuine connection with customers, you have to use them appropriately. “By using social media, brands have…
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Facebook, Twitter, WhatsApp, Periscope… the number of social media keeps increasing and provides numerous ways for us to communicate with our customers. One of the first communications tools that arose…
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Keep your ear to the ground and your eye on the horizon. That’s the response of Teruca Rullán, Senior Vicepresident Corporate Communications Popular, Inc., when asked what qualities a person in her vocation…
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